Yoghurt production business plan
NAME OF COMPANY FRESH& GRINZ VENTURES
TYPE OF BUSINESS MANUFACTURING OF YOUGHUT AND ICE CREAMS
LOCATION : ABIA STATE
- FLAVOURED YOUGHUTS
- VARIOUS FLAVOURED ICE CREAMS
- CONSULTANCY SERVICES
CUSTOMERS: SUPER MARKETS, HOTELS, FOOD PROCESSING FIRMS FAST FOOD AND EATERIES, HOUSEHOLDS ETC.
OWNER: ABC VENTURES
REQUIRED START UP CAPITAL:
Fresh & Grinz Yogurt Ventures is a leading yogurt Ventures business that will be based in Uyo, AKWA IBOM STATE that covers a wide range of clients both domestic and corporate clients. We are a unique yogurt brand because we do not just sell different flavors of yogurts et al but we will also sell our franchise and offer consultancy services in line with our area of business.
Fresh & Yogurt Ventures is established by the awarding winning food nutritionist – Euphymia Aniekponekpott who has B.Sc.in Food Science Technology. She has a robust experience in the food and confectionaries business having worked both in the public sector and the private sector prior to starting her own business – Fresh & Grinz Yogurt Ventures in Uyo.
Because of our corporate business goal of becoming the top 3 yogurt Ventures in Nigeria, we are willing to go the extra mile to invest in some of the finest professionals we can find and also we have set plans in place to acquire the best of equipment when it comes to setting up a standard yogurt plant. Our cold – rooms are customized to fit into the kind of ideas we have of how a first class yogurt Ventures business should look like. When it comes to hygiene, we have put plans, process and structures in place that will ensure that we are always at the top of game when it comes to that. We have been able to secure permits from all relevant departments in Uyo.
Fresh & Grinz Yogurt Ventures is set to redefine how yogurt Ventures business should be run, not just in Uyo, but also in the whole of Nigeria Which is why we have put plans in place for continuous training of all our staff at regular interval and also liaising with stake holder in the industry to contribute our quotas in the way yogurt and ice cream making equipment should be designed and fabricated to meet the ever changing demand of the industry.
No doubt the demand for yogurts and ice creams et al is not going to plummet any time soon, which is why we have put plans in place to continue to explore all available market around the cities where our yogurt Ventures are going to be located and ensure that we create a wide range of distribution channels via franchising. With that, we know that we will be able to maximize profits in our business.
Our strongest selling point at Fresh & Grinz Yogurt Ventures is the unique taste of the different flavors of yogurts that we sell. There is hardly any customer that will taste any of our products who would not want to come back and make more purchase – we take delight in welcoming repeated customers over and over again.
Fresh & Grinz Yogurt Ventures will at all time demonstrates her commitment to sustainability, both individually and as a firm, by actively participating in our communities and integrating sustainable business practices wherever possible. We will ensure that we hold ourselves accountable to the highest standards by meeting our client’s needs precisely and completely. We will cultivate a working environment that provides a human, sustainable approach to earning a living, and living in our world, for our partners, employees and for our clients.
Our plan is to position the business to become the leading brand in the yogurt Ventures industry in the whole of Uyo, and also to be amongst the top 3 yogurt brand in Nigeria within the first 10 years of starting our business. This might look too tall a dream but we are optimistic that this will surely come to pass because we have done our research and feasibility studies and we are enthusiastic and confident that Uyo is the right place to launch this type of business before spreading to other cities all across Nigeria .
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